So an artist and indie label owner brought this point up on Threads as a sort of a gotcha moment because many people in the comments were obviously stating why that couldn’t work and then he responded with, “tells me everything I need to know, just watch me because I’m about to do just that”. He also mentioned people having a lack of music industry knowledge. Threads is sensationalist on purpose, we need engagement and views. The point he was making was that this structure an

Machines is a long overdue record that was bound to happen; given both Novatore and Merkules have collaborations with C-Lance! When this dropped I immediately thought to myself this record deserves an article, and here we are! C-Lance has an impeccable track record and catalog featuring the biggest emcees and lyricists of modern hip hop. C-Lance has the mainstream and underground emcees all over his work, I recommend doing a deep dive after reading this. Novatore's raw ru

Jovan Landry and D2G are two of my favorite emcees I’ve had the pleasure of following since we collaborated on Project Soul (2013-2014) at Columbia College Chicago. “Changes are hard, sometimes its never easy, relax your mind, its time to take a vacay, its for the better its not the end of world, so open your eyes and let your future unfurl!” The hook immediately puts you in a more hopeful state of mind, the way they flow over the instrumental makes you think of times you h

A one page article that highlights the bizarre attraction to GenAI for vocals when their biggest records needed human artists and vocalists.